GRIFFAIN AI · CONTENT

Copy that sounds like you.Not like everyone else.

$750–$12,500·Express · Standard · Build
VOICE ANALYSISPASS 3 · PROFILE DRAFTDRAFT EXCERPT — VOICE SAMPLEEverytransformation starts with a decision.Not a framework. Not amethodology. A decision.The kind you make before you know how it ends.BANNED VOCAB FLAGGED:transformleveragegame-changingDISTINCTIVE MOVES FOUND:em-dash economyspecificity firstEDITORIAL QUEUEHomepage copyAPPROVEDAbout pageIN REVIEWServices copyQUEUED3 OF 8 PIECES · VOICE LOCKED
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WE HELP BUSINESSES TRANSFORM THEIR POTENTIAL AND LEVERAGE CUTTING-EDGE SOLUTIONS TO DRIVE UNPRECEDENTED GROWTH.

Our team of experts delivers innovative strategies that empower organizations to achieve their goals and maximize ROI across all verticals.

BEFORE · GENERIC COPY
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AFTER · VOICE CALIBRATED

Most copy could describe
any business in your category.

Generic copy isn't a writing problem — it's a voice problem. When copy sounds like it was written by anyone, it converts like it was written by no one. GRIFFAIN extracts your actual voice through a structured 4-pass process: source material, interview, profile, validation. Every piece that ships passes the voice check.

Pass 4
Voice extraction
Source material → interview → profile → validation. Every piece flows from this foundation.
< 14
Banned words
"Transform." "Leverage." "Game-changing." Studio defaults. Extended per client voice profile.
1 week
Avg. delivery
Standard tier. Brief to final copy, all pages, all sections.

What ships

Scope adjusts by tier
Voice Extraction

Source material read. Client interviewed. Voice profile drafted and validated. Every piece of copy flows from this foundation — not from the studio's default voice.

Voice extracted before a single word of copy is written
VOICE PROFILEREGISTERPrecise, direct, warmAVOIDtransform, leverage, scaleUSEspecific, calibrated, namedMOVESem-dash · short closer
Website Copy
Every page. Every headline, section, and CTA. Written for the buyer the diagnostic identified — not for everyone.
Long-Form Essays
1–3 essays (Standard tier). Structured arguments. Written to your voice profile, not the studio's preferred style.
Sales Page Copy
One job: get the right buyer to act. Conversion-focused structure with your voice throughout every section.
Email Sequences
Welcome, nurture, or sales sequences. 3–5 emails per sequence with a specific job at each step.
Voice & Tone Guide
The words your brand uses. The words it doesn't. Your distinctive moves. Your four hard moments — how you handle difficulty, credentials, your reader, and selling.
Editorial Calendar
Content architecture, publication cadence, topic clusters. The system behind consistent production after this engagement ends.
Style Guide
Sentence-level mechanics, structure moves, banned vocabulary. The source of truth for every piece of content going forward.
Voice-checked
Banned vocab cleared
Revision-ready
Style guide attached

Engagement tiers

First payment before work begins
Express
1–3 days
$750–$2,000
100% upfront

One content asset. One landing page, one essay, or one email sequence. Maximum focus.

One content asset
Light voice calibration
Landing page copy OR one essay OR email sequence
One revision round
Start diagnostic →
Build
2 weeks
$5,000–$12,500
50% / 25% mid / 25% delivery

Full content strategy + production + editorial system. For businesses building the content engine.

Full voice extraction + deep work
Website copy + 5–10 essays
Sales materials + email sequences
Editorial system design
Custom content patterns
Comprehensive style guide
Start diagnostic →

Is this a fit?

THIS IS A FIT
Your copy sounds like every other business in your category.
You know what you do, but you can't explain it to a prospect in under 30 seconds.
You're writing your own content and it's inconsistent across every touchpoint.
You just rebranded and the words haven't caught up to the new identity.
You have a genuine point of view — and it's not showing up in your marketing.
THIS IS NOT A FIT
You plan to review and heavily edit every piece. Then you're writing it, not us.
You need content in 3 hours. Good copy requires a sit period.
You want AI-generated volume — 50 SEO posts a month with no voice calibration.
You haven't clearly defined what you sell or who you sell it to.
You want the studio's voice instead of your own. That's not the model.
Start Here

The diagnostic call
is 20 minutes.
And it's free.

We map the operation, extract the voice, and deliver every piece of copy within the engagement window. The diagnostic is 20 minutes. It's free.

Book the diagnostic →
01
Diagnostic
20 min. We map the operation and confirm what content is actually needed.
02
Voice extraction
Source material. Interview. Profile. Validation. The foundation before any writing.
03
Production
Every piece written against the voice profile. Two revision rounds.
04
Review + handoff
Voice-checked. Banned vocab cleared. Style guide delivered. Ready to publish.